In this video interview, IE Ambassador for China, Dr. William Gonzalo Vega Salas, interviews Alvaro Montoya, the founder of the startup Akkadu, a company dedicated to helping people understand content in another language.
With more than ten years experience in China, Alvaro told us about his arrival in China, the importance of learning the Chinese language; his dreams and experience among multinational, local companies and his startup; the origin of his startup, the evolution of his business models, sustainability and scalability, team leadership and decision making, confirming the wrong as soon as possible; the challenges: the team and finding the market fit, the classification of markets, the evolution of the Latin American market; the challenges, niches and future of the interpretation industry. Note: the video interview is in Spanish.