Journal of International Marketing welcomes submissions of manuscripts for a Special Issue on

Customer Engagement in International Markets

Submission Deadline: July 30, 2021

Guest Editors: 

Linda D. Hollebeek (Montpellier Business School/Tallinn University of Technology)
Wafa Hammedi (University of Namur)
Sanjit K. Roy (University of Western Australia)
Kelly Hewett (University of Tennessee)

The SI welcomes IE-oriented studies such as those investigating how born global companies develop customer engagement in particular markets. The full CfP can be found here.