EcoRegió Catalonia: Internationalizing Sustainable Regional Citizen Shareholder Ventures

Author: Tomislav Rimac of LUISS Guido Carli University, Rome

This case and teaching note can be used for the following learning objectives:

(a) to assess transferability and growth opportunities in different foreign markets of social ventures by applying embedded sustainability strategies from one market to another;

(b) to analyze the role of external agents acting as imitators and catalysts of internationalization;

(c) to explore social franchising as a specific market entry strategy; and

(d) to theorize about replication as an internationalization mode for social ventures.

 

ESC: Firm Growth Through Internationalization

Authors: Simon Harris of the University of Edinburgh and Margaret Fletcher of the University of Glasgow

This case and teaching note are about the growth and internationalization of a service firm and deals with the role of networks, partners and partner formation, the liabilities of foreignness and how firms acquire knowledge during the internationalization process.

 

Seepia Games: Planning a Launch Strategy for a New Collectible Card Game

Authors: Olli Kuivalainen, Heini Vanninen and Sami Saarenketo at the School of Business and Management at Lappeenranta University of Technology (LUT), Finland.

This case and teaching note can be used for the following teaching objectives:

(a) to assess possible international opportunities for a new product launch in the case of a small resource-constrained company which is operating n a global market;

(b) to analyze the available distribution channels and role of distributors and/or partners, i.e. various platforms, for the success of internationalization;

(c) to explore the role of standardization and adaptation in entrepreneurial international marketing strategy; and

(d) to theorize the choice of internationalization strategy (or internationalization pathways) for a small resource-constrained digital product-based company.

 

Growth Challenges of Small Manufacturing Ventures from Emerging Economies: The Evidence from Moldova

Author: Romeo Turcan, Aalborg University, Denmark

This case and teaching note focus on the issues and challenges of starting a small, family-owned, manufacturing company from an emerging economy, and of internationalizing such a new
venture from inception. They can be used for the following objectives:

(a) To explore the nature of international entrepreneurship in a fast-growing manufacturing international new venture.

(b) To explore organizational, management and strategic issues within the venture and the external – national and international – environment it operates in.

(c) To explore tensions and interrelationships between internationalization, market entry and market development, product portfolio development, growth strategies decisions.

 

 

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